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Director of Sales & Marketing


Greenville Arena District (owner and manager of the BI-LO CENTER and manager of the CHARTER AMPHITHEATER)

Greenville, South Carolina
The Greenville Arena District, owners of the BI-LO Center and manager of Charter Amphitheatre, has an immediate opening for a experienced Director of Sales & Marketing. Greenville, SC is a thriving metro area located between Charlotte, NC and Atlanta, GA.

The Director of Sales and Marketing is responsible for all sales and marketing functions for the BI-LO Center and Charter Amphitheatre. This is a senior position reporting to the President / General Manager. The position is responsible for the strategic planning and implementation of sales and marketing for both facilities, the development and attainment of budgets, creating and selling sponsorship assets, luxury suite and premium seating sales, developing and growing e-commerce marketing assets, public relations communications and managing the sales and marketing staff. The Sales Manager and Group Sales Manager report to this position.

The ideal candidate should have a successful track record of building and maintaining a team that consistently achieves sponsorship budgets. The ideal candidate will also have experience planning and executing detailed event marketing campaigns to maximize attendance and revenue, developing public relations plans and experience using social media.

Compensation includes salary, performance bonuses, matching retirement plan, and excellent benefits.

Required Qualifications: 

  • Bachelor’s Degree, preferably in Marketing, Communications or Public Relations.   
  • 7 or more years experience in media/marketing/promotions, preferably in events, live entertainment, sports and or the arena management industry.
  • Experience in achieving annual sales revenue in excess of $2MM.
  • Experience in establishing a strategic plan and the ability to assist with its tactical implementation.
  • Ability to manage and lead successful team of 2.
  • Flexible schedule often requiring nights, weekend, and holiday work hours.
  • Minimal travel as required

Please send resumes with references and salary requirements by August 13, 2010 to:

Human Resources
The BI-LO Center
650 North Academy St.
Greenville, SC  29601
Email:  hr@biloctr.com

The Greenville Arena District is an equal employment opportunity employer and conducts all business activities free of discrimination as defined by law.